Industrial and technical product marketing
If you supply industrial or technical products and need to increase brand awareness and generate more sales leads, then I can help. I can write newsworthy copy for your products and can secure its placement into online and printed industrial media channels.
Since 2004 I have been promoting items ranging from LED display components, through embedded boards and power supplies, to large scale UPS and voltage stabiliser systems.
This site shows what I have done for my customers, and how I can achieve the results you seek, cost-effectively.
What does Charig Associates do?
Editorial: Press releases, case studies, technical articles, white papers, website content, newsletters, brochures and other copy as required.
Placement: Knowledge of available media channels, research of relevant editorial features and opportunities. Targeted placement of articles and broadcasts of press releases to a wide media base
Campaigns: Multi-element, synergistic PR campaigns designed and controlled to achieve the right results in terms of exposure and sales leads
Documentation: Operator, Designer and User manuals, and data sheets
Why use Charig Associates?
Charig Associates delivers an effective combination of qualified engineering background, writing ability and marketing experience. My customers have found that this significantly reduces time needed to brief me as well as optimising results in terms of exposure and sales leads.
- As a Chartered Engineer (MIET) I can understand your products and identify their key benefits
- I write these into newsworthy copy and secure placement into relevant media
- I design PR campaigns with elements that work synergistically with one another for maximum impact
-I complement your existing resource, contributing at any level from a single press release to a fully designed, implemented and monitored marketing campaign
-I do not have the overheads of a larger PR agency, and pass these benefits on to you
Tour the website - and contact me
If you simply want press releases, articles or other editorial, click on ‘Copywriting’ above. This includes access to my Examples portfolio. Click on ‘Campaign’ for more details of my technical marketing service. The ‘Customer’ tabs show a selection of Charig Associates customers and testimonials. To discuss your ideas or request a proposal, contact info@charig-associates.co.uk or call +(44) 0208 933 0917. Full contact details appear on the Contact page.